Roblox UGC Creation Guide (User Generated Content)
Learn how to become a Roblox UGC creator. Covers program requirements, 3D modeling basics, Blender workflow, uploading items, and earning potential.
UGC (User Generated Content) lets approved creators design and sell 3D accessories on the Roblox Avatar Shop. From hats and hair to faces and back accessories—if you can model it, you can sell it.
This guide covers everything: applying to the program, creating items, and maximizing your earnings.
What Is UGC?
UGC stands for User Generated Content. In Roblox context, it refers to:
- 3D avatar accessories created by users
- Sold on the Avatar Shop (formerly Catalog)
- Creators earn 30% of each sale
Before UGC, only Roblox could create and sell accessories. Now thousands of creators participate.
UGC Item Types
| Category | Examples |
|---|---|
| Hair | Hairstyles, wigs |
| Hats | Caps, crowns, headwear |
| Face | Masks, face accessories |
| Neck | Necklaces, scarves |
| Shoulder | Pauldrons, pets |
| Front | Badges, ties |
| Back | Wings, backpacks, capes |
| Waist | Belts, tails |
UGC Program Requirements
Who Can Apply
To become a UGC creator, you need:
| Requirement | Details |
|---|---|
| Age | 13+ years old |
| Account age | Account in good standing |
| ID Verification | Must verify identity |
| Roblox Premium | Subscription required |
| Portfolio | Show modeling skills |
Application Process
- Go to create.roblox.com
- Navigate to Avatar → Creator Applications
- Submit your portfolio (3D models, renders)
- Wait for review (can take weeks to months)
- If approved, you can start uploading
Portfolio Tips
What Roblox looks for:
- Original designs – Not copies of existing items
- Quality modeling – Clean topology, proper scale
- Roblox-appropriate – Follows community guidelines
- Variety – Different item types and styles
Submit 5-10 of your best pieces. Quality over quantity.
Tools You Need
3D Modeling Software
Blender (Recommended - Free)
- Industry-standard features
- Free forever
- Huge tutorial community
- Download: blender.org
Alternatives:
| Software | Cost | Good For |
|---|---|---|
| Blender | Free | Everything |
| Maya | $$$$ | Industry work |
| 3DS Max | $$$$ | Game assets |
| ZBrush | $$$ | Sculpting |
Most successful UGC creators use Blender exclusively.
Texture Software
For creating textures and materials:
| Software | Cost | Best For |
|---|---|---|
| Substance Painter | $$$ | Professional textures |
| GIMP | Free | Basic textures |
| Photoshop | $$ | General editing |
| Krita | Free | Painting textures |
Learning 3D Modeling
Complete Beginner Path
Week 1-2: Blender Basics
- Interface navigation
- Basic tools (extrude, scale, rotate)
- Simple object creation
Week 3-4: Modeling Fundamentals
- Low-poly modeling
- Proper topology
- Edge flow
Week 5-6: Texturing
- UV unwrapping
- Applying materials
- Basic texture painting
Week 7-8: Roblox-Specific
- Roblox avatar dimensions
- Accessory attachment points
- Export settings
Recommended Resources
YouTube Channels:
- Blender Guru (general Blender)
- Grant Abbitt (character modeling)
- Roblox-specific tutorials
Courses:
- Blender fundamentals (free on YouTube)
- Roblox Creator Hub documentation
Creating Your First UGC Item
Step 1: Understand Roblox Specs
Triangle Limits:
| Category | Max Triangles |
|---|---|
| Hair | 4,000 |
| Accessories | 4,000 |
| Layered Clothing | 4,000-8,000 |
Texture Size: 256x256 to 1024x1024 pixels
File Format: .fbx or .obj with textures
Step 2: Get the Avatar Rig
- Go to Roblox Creator Hub
- Download the avatar rig template
- Import into Blender
- This shows correct scale and attachment points
Step 3: Model Your Item
Basic workflow:
- Create rough shape (blocking)
- Refine silhouette
- Add details
- Optimize triangle count
- UV unwrap
- Create textures
- Apply materials
Step 4: Check Attachment Points
Each accessory type attaches differently:
- Hat → Head attachment
- Hair → Hair attachment
- Back → Back attachment
Make sure your item fits properly on the avatar rig.
Step 5: Export
Export settings for Roblox:
- File → Export → FBX
- Include: Mesh, Materials
- Scale: 0.01 (Blender to Roblox scale)
- Apply transforms
Uploading to Roblox
Upload Process
- Go to create.roblox.com
- Click Avatar Items → Create Asset
- Choose accessory type
- Upload your .fbx file
- Upload textures separately if needed
- Configure settings
- Submit for moderation
Upload Costs
| Item Type | Upload Cost |
|---|---|
| Accessories | Free (with UGC access) |
| Limited accessories | Varies |
Moderation
After submission:
- Wait for Roblox review (usually 24-72 hours)
- Item may be rejected for guideline violations
- Approved items appear in your inventory
- You can then put them on sale
Pricing Strategy
Setting Prices
New creators: Start lower to build reputation
| Level | Price Range | Why |
|---|---|---|
| Beginner | 50-150 Robux | Attract first buyers |
| Established | 150-400 Robux | Standard quality items |
| Popular | 400-1000+ Robux | Unique/high-demand items |
Revenue Split
You earn 30% of each sale:
| Sale Price | You Earn | Roblox Keeps |
|---|---|---|
| 100 Robux | 30 Robux | 70 Robux |
| 500 Robux | 150 Robux | 350 Robux |
| 1000 Robux | 300 Robux | 700 Robux |
Limited Items
You can create Limited items:
- Set a specific quantity
- Creates scarcity
- Often sell for higher prices
- Can be traded between players
Design Tips for Success
What Sells Well
| Category | Popular Styles |
|---|---|
| Hair | Anime-inspired, realistic, trendy cuts |
| Hats | Meme references, aesthetic, simple designs |
| Back | Wings, pets, particle effects |
| Faces | Anime eyes, masks, expressions |
Trends to Watch
- Current memes and pop culture
- Seasonal items (holidays, events)
- Anime and game references
- Y2K and retro aesthetics
Standing Out
- Original designs – Don’t copy existing items
- Quality over quantity – One great item beats ten mediocre ones
- Consistent style – Build a recognizable brand
- Respond to feedback – Improve based on reviews
Common Mistakes
Technical Mistakes
| Mistake | Problem | Fix |
|---|---|---|
| Too many triangles | Upload rejected | Optimize mesh |
| Wrong scale | Item too big/small | Check against rig |
| Bad topology | Looks weird when moving | Clean up mesh |
| Missing textures | Item appears gray | Re-upload textures |
Business Mistakes
| Mistake | Problem | Fix |
|---|---|---|
| Copying popular items | Gets taken down | Be original |
| Overpricing | Nobody buys | Start lower, increase later |
| Inconsistent uploads | Followers forget you | Upload regularly |
| Ignoring trends | Missing opportunities | Stay current |
Growing Your UGC Business
Building an Audience
-
Social media presence
- Twitter/X for announcements
- Discord for community
- TikTok for showcases
-
Consistent branding
- Recognizable style
- Professional thumbnails
- Quality descriptions
-
Engagement
- Respond to comments
- Take suggestions
- Show behind-the-scenes
Scaling Up
Once established:
- Create item collections (matching sets)
- Collaborate with other creators
- Create for specific games/communities
- Offer commissions
Legal Considerations
What You Can’t Create
| Prohibited | Why |
|---|---|
| Copyrighted characters | Legal issues |
| Real brand logos | Trademark violation |
| Inappropriate content | Community guidelines |
| Offensive symbols | Hate speech/discrimination |
What’s Allowed (With Care)
- “Inspired by” designs (not direct copies)
- Generic versions of concepts
- Original interpretations
When in doubt, create something entirely original.
DevEx: Converting to Real Money
Cashing Out
If you earn enough:
- Accumulate 30,000+ Robux from sales
- Have Roblox Premium
- Apply for DevEx (Developer Exchange)
- Convert Robux to USD via PayPal
Exchange Rate
Approximately $0.0035 per Robux when cashing out.
| Robux Earned | USD Payout |
|---|---|
| 30,000 | ~$105 |
| 100,000 | ~$350 |
| 1,000,000 | ~$3,500 |
Top UGC creators earn thousands monthly.
FAQ
How long does it take to get approved for UGC?
Application reviews can take weeks to months. Some get approved quickly; others wait 6+ months. Quality of portfolio matters.
Can I create UGC without Blender?
Technically yes, but Blender is the industry standard and it’s free. Other software works, but Blender has the most Roblox-specific resources.
How much can I realistically earn?
Beginners: $0-50/month (while learning) Established: $100-500/month Popular: $1,000-10,000+/month
It takes time to build up.
What if my item gets rejected?
Common reasons:
- Violates guidelines
- Too similar to existing items
- Quality issues
- Technical problems
Fix the issue and resubmit.
Do I need to be good at art?
3D modeling is a skill you can learn. Many successful creators started with zero experience. Dedication matters more than natural talent.
Summary
Becoming a Roblox UGC creator:
- Meet requirements – 13+, Premium, ID verified
- Learn Blender – Free, powerful, well-documented
- Build portfolio – Original, quality 3D work
- Apply for UGC – Submit and wait for approval
- Create items – Follow specs, optimize properly
- Upload and sell – Price competitively, market yourself
- Scale up – Build audience, increase output
UGC is one of the best ways to earn money on Roblox while being creative. Start learning today, and you could be selling items within months.
Want to also sell clothing? Check out our Roblox Clothing Templates Guide for creating shirts and pants!